# Craftara

> Craftara is an AI growth service for local service businesses: plumbers, roofers, HVAC, electricians, landscapers and the other trades, plus studios and schools. It finds what is costing a business customers, fixes it, and proves the result. Free until it works: owners pay once new customers walk in. Tagline: "Owners master their craft. Craftara masters their growth."

- Website: https://craftara.ai
- Founder: Zach Gonzalez
- Contact: hello@craftara.ai
- Based in: Los Angeles, California, USA
- Status: in early development, not yet available. Craftara is starting with a small group of local businesses. Owners can join the early list at https://craftara.ai/join

## The problem

A call goes to voicemail at 7 p.m. A three-star review sits unanswered. Google hours are wrong on a holiday. Each one costs a job, and none of them shows up on the owner's desk. Most owners are sold one tool for each problem, then left running all of them, still guessing which one matters.

## How it works

1. We find the gap. Craftara looks at the whole business online, from the phone line to the reviews, and finds the one thing costing the most work.
2. We fix it. Website, listings, reviews, calls, follow-up, booking. The owner doesn't log in to anything.
3. We show the result. Every new lead traced to where it came from, rating tracked daily, new customers counted week over week. Then Craftara finds the next gap.

## What early members will get

- Every call answered: after-hours calls get a reply and a booking, not a voicemail.
- A rating people trust: happy customers get asked for a review, every review gets a reply.
- Found on Google: hours, photos and details stay right on Google and Yelp.
- A website that books: loads fast on a phone and takes the booking.
- Ads you can trace: every ad dollar tied to the jobs it brought in.
- No dashboards or apps to learn; a plain weekly summary.

## Pricing

Planned model for early members: free until it works. Owners pay once new customers show up. Exact terms are agreed in writing before any work starts.

## Proof

A family swim school in Texas went from a 3.9 to a 4.6 Google rating after Craftara rebuilt its Google profile, reviews, website and messaging. It now gets steady first-time customers instead of relying on word of mouth. The weekly results card on the homepage (Moreno Plumbing, Pasadena) is a sample with example numbers.

## Questions owners ask

- Do I have to learn new software? No. Craftara does the work and sends a short weekly summary.
- What does it cost? Nothing until it works.
- Will AI sound like a robot? It answers in the business's name, with its hours, prices and policies, and passes anything it can't handle to the owner.
- Who is it for? Local service businesses whose customers find them online, then call or book.

## Pages

- [Home](https://craftara.ai/): what Craftara does, proof, how it works, who it's for, pricing model, questions, early list.
- [How it works](https://craftara.ai/how-it-works): the three steps in detail.
- [About](https://craftara.ai/about): the founder, Zach Gonzalez, and why he built Craftara.
- [Join](https://craftara.ai/join): the early list form.
- [Careers](https://craftara.ai/careers): no open roles yet; general applications to careers@craftara.ai.
- [Privacy](https://craftara.ai/privacy) and [Terms](https://craftara.ai/terms)